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Kemper, Peter:
Weltfernsehen MTV - ein Clip zielt ins Herz, nicht ins Hirn.
[1995]
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Kemper, Peter (1)
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MTV
(1)
adolescent
(1)
commercial
(1)
consumer behaviour
(1)
emotional effect
(1)
entertainment
(1)
identity
(1)
marketing
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media content
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music
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programming policy
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social change
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periodical article
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1990-1999
(1)
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german
(1)
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Frankfurter Allgemeine Magazin
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